Live Marketing Dashboard (HRCCU)
Live marketing dashboard I created using Google Data Studio to automate and track live updates of HRCCU's primary marketing Key Performance Indicators (KPIs). Data sources include Google Analytics, Google Ads, and Google Search Console.
*Please note due to the release of Google Analytics 4 both year-over-year data and organic data are not available at this time and leave the appearance of data gaps in the dashboard. YOY data will appear in the dashboard beginning in March 2025.
*Please note due to the release of Google Analytics 4 both year-over-year data and organic data are not available at this time and leave the appearance of data gaps in the dashboard. YOY data will appear in the dashboard beginning in March 2025.
Executive Marketing Report (HRCCU)
A monthly marketing report I developed to provide executive staff and board members with important updates on sales, search, display, organic, website, blog, social media, and email marketing performance.